Global Info Edge
Google Ads

Google Ads that buy customers, not just clicks.

We build and manage Search, Performance Max, Shopping and YouTube campaigns engineered around your CPA and ROAS targets — not vanity metrics.

Google Ads
SearchPMax

Impressions

186k

▲ 14%

CTR

8.4%

▲ 2.1%

Cost / conv.

₹196

▼ 21%

Conv. value

₹18.4L

▲ 27%

Conversions by week

Top campaigns

Search · Brand
9.6%
Search · Intent
7.1%
PMax · Shopping
6.3%
YouTube · Demand
3.4%

Premier

Google Partner

CPA / ROAS

Optimised for

Search·PMax·YT

Channels

What you get

Outcomes, not vibes.

  • Lower cost per lead within the first optimisation cycles
  • Profitable, predictable pipeline from high-intent search
  • Clean conversion tracking so every rupee is accountable
  • Wasted spend cut via negatives, structure and bid strategy
Deliverables

Everything we ship to make it work.

01Account audit & restructure (or fresh build)
02Keyword, competitor & intent research
03Search, PMax, Shopping & YouTube campaign setup
04Conversion tracking (GA4, Google Ads, server-side where needed)
05Ad copy, assets & landing-page alignment
06Ongoing bid, budget & negative-keyword optimisation
07Transparent reporting tied to CPA / ROAS
Process

How we get from kickoff to results.

Step 01

Audit & Plan

Goals, tracking, account structure and a profitable keyword map.

Step 02

Build

Campaigns, ad groups, copy and assets aligned to landing pages.

Step 03

Optimise

Bids, budgets, negatives and creatives against CPA/ROAS.

Step 04

Scale

Pour budget into what's profitable; report on what matters.

FAQ

Common questions about this service.

How is this different from Paid Ads Marketing?

Paid Ads Marketing is the full-funnel umbrella across all paid channels; this hub goes deep on Google Ads specifically — Search, PMax, Shopping and YouTube.

What's the minimum ad budget?

We work best with meaningful test budgets; we'll advise an honest minimum for your market and goals before you commit.

Do you set up conversion tracking?

Yes — accurate GA4 and Google Ads conversion tracking (server-side where it helps) is step one; without it, optimisation is guesswork.

Ready when you are

Let's build something worth talking about.

30-minute intro call. We'll listen, sketch the shape of a plan, and tell you honestly if we're the right partner — or who else might be.