We don't sell marketing. We build your sales pipeline.
Qualified leads, booked appointments and a predictable flow of opportunities — from ad click to CRM to closed deal, run by one accountable team.
Qualified leads
742
▲ 34%
Cost / qual. lead
₹390
▼ 22%
Appts booked
168
▲ 41%
Pipeline value
₹1.6Cr
▲ 29%
Lead funnel · this month
Leads by source
1-2w
First leads live
Qualified
Optimised for
CRM
Tracked to
In short
Global Info Edge is a lead generation agency in India that builds complete demand-to-pipeline systems — Google & Meta ads, conversion-engineered landing pages, lead qualification, and WhatsApp/email follow-up wired into your CRM. We don't hand over raw contact lists; we deliver qualified leads and booked sales appointments your team can actually close, with cost-per-qualified-lead reported every month.
What is lead generation?
Lead generation is the process of attracting potential customers and capturing their interest so they can be converted into paying clients. A modern lead generation system spans the full funnel: driving the right traffic (paid ads, SEO, social), capturing it on conversion-focused landing pages and forms, qualifying each enquiry so sales only talks to real prospects, and nurturing the rest with automated follow-up until they're ready to buy. It is measured not by lead volume but by qualified leads, booked appointments and pipeline value — the opportunities a sales team can realistically close.
Outcomes, not vibes.
- A predictable flow of qualified leads, not one-off spikes in traffic
- Lower cost per qualified lead as targeting, pages and follow-up compound
- Booked sales appointments your team can close — not raw contact lists
- Every lead tracked from ad click to CRM, reported on pipeline value
Everything we ship to make it work.
How we get from kickoff to results.
Attract
High-intent Google & Meta ads, SEO and social put your offer in front of the right buyers.
Capture
Conversion-engineered landing pages and forms turn that traffic into enquiries.
Qualify
Scoring and qualification rules filter out tyre-kickers so sales only talks to real prospects.
Nurture
Automated WhatsApp, email and remarketing follow-up keeps warm leads moving until they're ready.
Book
Qualified prospects are converted into booked sales appointments and conversations.
Pipeline
Every lead flows into your CRM, tracked to pipeline value and reported each month.
Common questions about this service.
What's the difference between a lead and a qualified lead?
A lead is anyone who shows interest — a form fill or enquiry. A qualified lead matches your ideal customer on budget, need, authority and timing, so your sales team isn't wasting hours on people who'll never buy. We optimise for qualified leads and booked appointments, not raw volume.
Do you just hand over a list of contacts?
No. We build a system — ads, landing pages, qualification and follow-up wired into your CRM — so leads arrive qualified, are followed up instantly, and are tracked to pipeline value. The goal is booked sales conversations, not a spreadsheet of names.
Which channels do you use for lead generation?
Primarily Google Ads and Meta (Facebook/Instagram) ads for speed, plus SEO and content for compounding organic leads, and WhatsApp/email for follow-up. We pick the mix based on your buyer, margins and sales cycle.
How soon will we see leads?
Paid channels can start producing leads within the first 1-2 weeks of launch. Quality and cost-per-qualified-lead then improve over the first 60-90 days as we optimise targeting, landing pages and follow-up on real data.
How do you measure success?
By cost per qualified lead, booked appointments and pipeline value — not clicks or impressions. Every lead is tracked from ad click through to your CRM, so you can see exactly what each rupee of spend returns.
Do you do B2B and industry-specific lead generation?
Yes. We run B2B lead generation and appointment setting, plus industry-specific systems for real estate, healthcare, education, finance, SaaS and more — each with its own funnel, offer and qualification logic.
Services that compound this one.
Lead Generation across India
From our Delhi-NCR base to metros nationwide — tap a city to see how we deliver lead generation there.
Lead generation for every kind of pipeline.
Whatever you sell, the job is the same — fill your sales pipeline with new, qualified leads for continuous business growth. We tune the offer, funnel and qualification to how each industry actually buys.
Buying Lead Generation? Here are your three options.
A freelancer, a big agency, or us. All three can do the work — they just fail in different places. This is an honest read of where each one usually lands.
Senior people on your work
Global Info Edge
A freelancer
A big agency
Full stack under one roof
Global Info Edge
A freelancer
A big agency
Speed to launch
Global Info Edge
A freelancer
A big agency
You own code, data & ad accounts
Global Info Edge
A freelancer
A big agency
Contracts
Global Info Edge
A freelancer
A big agency
Cost
Global Info Edge
A freelancer
A big agency
No lock-in, no obligation — a senior specialist replies within one business day.
Free, no-obligation
Get a free Lead Generation Audit.
Tell us about your business and we'll audit your current lead flow — where leads leak, what a working funnel would look like, and the cost per qualified lead you could realistically hit. No obligation, no hard sell.
Prefer to talk first? Book a 30-minute intro call