Insights · Local SEO

Local SEO — guides & playbooks

Everything we've written on local seo — 6 articles, drawn from live client work, not theory.

21 May 2026 10 min

Owning the 5km around your shop: a Google Business Profile playbook

The unsexy weekly cadence that puts local businesses into the Map Pack — and keeps them there even when bigger budgets try to push them out.

Chandan Kumar

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Local SEO

24 Apr 2026 6 min

Reviews on autopilot: the ask-script that lifted client ratings fast

Great service doesn't generate reviews — asking does. The timing, the script and the automation that turn happy customers into a steady stream of 5-stars.

Chandan Kumar

Local SEO

20 Mar 2026 7 min

Local landing pages that actually rank (and convert walk-ins)

Thin 'city + service' pages get ignored by Google and customers alike. What a local page needs to earn the click and the visit.

Chandan Kumar

Local SEO

17 Feb 2026 6 min

Map Pack #1: the weekly cadence that keeps you there

Getting into the local three-pack is one job; staying when competitors fight back is another. The maintenance routine we run for local clients.

Chandan Kumar

Local SEO

14 Jan 2026 6 min

Call tracking for local businesses: stop guessing which ads work

If most of your leads come by phone and you're not tracking calls, you're optimising blind. A simple setup that ties revenue back to the right campaign.

Chandan Kumar

Local SEO

16 Dec 2025 7 min

Service-area businesses: how to rank in towns you don't have an office in

Plumbers, cleaners, movers — businesses that go to the customer. How to build local visibility across a service area without a storefront in each town.

Chandan Kumar

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