Global Info Edge
Digital Marketing for SaaS & B2B

A demand-generation engine measured to pipeline.

SEO, content, paid and CRM-connected nurture for SaaS and B2B — one system that builds organic pipeline and converts demand into demos, opportunities and revenue.

SaaSB2B softwareIT servicesDev toolsMartechCloud & infra

15+ yrs

Google Premier Partner

₹50Cr+

in managed ad spend

2.5L+

leads generated across India

See our client results

In short

We run full-funnel demand generation for SaaS and B2B software — SEO and content that build durable organic pipeline in your category, paid acquisition for immediate demos, and CRM-connected nurture that moves MQLs to SQLs. Measured to pipeline and revenue, because in B2B the click and even the lead are not the point.

What is a digital marketing agency?

A digital marketing agency plans and runs a business's online marketing across channels — search engine optimisation (SEO), paid advertising (Google and Meta Ads), social media, content, email and web design — and ties them to measurable outcomes like leads, sales and return on ad spend. A full-service agency owns the whole funnel end to end, so strategy, execution and reporting stay joined up instead of scattered across separate freelancers and tools.

Why SaaS & B2B Tech

Digital Marketing built for saas & b2b tech.

Organic pipeline that compounds

SEO and content that rank for your category and problems, building a durable, lower-cost pipeline source.

Paid for immediate demos

Google and Meta acquisition that fills the demo calendar now while organic builds underneath.

Nurture MQL to SQL

CRM-connected sequences that educate and qualify a considered buyer through a long cycle.

Measured to revenue

Pipeline, MQL/SQL and revenue reported — the metrics a B2B leadership team actually cares about.

What we ship

Everything included in your SaaS & B2B Tech digital marketing.

01Growth strategy & channel plan mapped to your revenue target
02SEO: technical, on-page, content and local
03Paid ads on Google & Meta (Search, PMax, Social)
04Social media content & community management
05Landing pages & conversion optimisation
06Tracking, attribution & GA4 dashboards
07Monthly reporting tied to leads, CPL and ROAS
Process

How we get from kickoff to results.

Step 01

Audit & Strategy

We audit your site, funnel, tracking and current channels, then map a channel mix to your revenue goal and cost-per-lead target.

Step 02

Build & Launch

SEO foundations, campaigns, landing pages and tracking are built and launched — with conversion measurement verified before spend scales.

Step 03

Optimise

Weekly optimisation across channels — keywords, creative, bids and pages — always against leads and ROAS, not clicks.

Step 04

Scale & Report

Double down on what's profitable, expand channels, and report every month in plain language tied to revenue.

Watch client reviews

Hear it straight from the founders we work with.

Real clients, on camera, in their own words — what changed after partnering with Global Info Edge.

From invisible to #1 on Google Maps.

Sukhman Singh, founder of Flow Joinery in Gisborne, New Zealand, on what changed after partnering with Global Info Edge — a redesigned website, local SEO and a complete growth system that took his joinery brand to #1 in local search.

5.0 · Verified clientWebsite · Local SEO · New Zealand
Read the Flow Joinery case study

1,500+ patient leads in month one — fully policy-compliant.

Prashanth Vastred, founder of Guduchi Ayurveda in Bangalore, on how we built a health-policy-compliant Google Ads channel his brand had struggled to get approved for years — live with leads flowing into his CRM from day 15, at a 64% lower cost per lead.

5.0 · Verified clientGoogle Ads · Healthcare · Bangalore
Read the Guduchi case study
What founders say

Operators trust us with their growth.

Rahil Samyal

Rahil Samyal

PTW Holidays

Our lead CPL reduced by 50% and the team consistently delivered beyond expectations. Global Info Edge transformed how we generate and nurture leads.
557KAd clicks
Read the case study
Irfan Khan

Irfan Khan

All Auto Part Store

Global Info Edge helped us far beyond advertising. They optimized our landing pages, implemented CRM systems, managed our hosting infrastructure, and continuously improved our Google Ads campaigns. Having one team…
$1M+Ad spend managed
Read the case study
Guduchi Ayurveda

Prashanth Vastred

Guduchi Ayurveda

I'm very happy with the progress Chandan Kumar and his team at Global Info Edge have delivered. They built our entire website and landing pages to be fully compliant with…
64%Lower cost-per-lead
Read the case study
Prarambh Smart City

Sachin Chaturvedi

Prarambh Smart City

Global Info Edge helped us rethink our entire digital growth strategy. Their team redesigned our website, improved our landing pages, implemented advanced tracking systems, and optimized our lead generation campaigns.…
+200%Increase in lead flow
Read the case study
Arun Gupta

Arun Gupta

Age Ventures India

Working with Chandan Kumar and the Global Info Edge team was one of the best decisions we made for our marketing efforts. One of the biggest achievements was helping us…
4 YearsEngagement
Read the case study
The Ushmaya

Rajesh Chadha

The Ushmaya

Global Info Edge is a genuine company, always helpful — and Chandan ji is a real problem solver when it comes to designing a business growth system. Their team redesigned…
QualifiedEnquiries over volume
Read the case study
The Hotel Adviser

Rachit Goel

The Hotel Adviser

The landing page build became a game changer. Within the first week of launch, qualified hotel owners were booking strategy calls — a predictable way to start conversations with our…
7 DaysLP launch to first quality leads
Read the case study
Saime Green Energy

Narendra Kumar

Saime Green Energy

I approached Chandan Kumar and the Global Info Edge team with what many agencies would have considered an impossible deadline — a complete corporate website built over a single weekend,…
24 HrsIdea to live website
Read the case study
Flow Joinery

Sukhman Singh

Flow Joinery

Global Info Edge completely transformed our digital presence. Before working with their team, we had very little visibility online and our website was not generating meaningful enquiries. They redesigned our…
#1Local-pack rankings
Read the case study
Gava Finance

Vivek Verma

Gava Finance

When we started Gava Finance, we had the vision but no digital infrastructure. Global Info Edge helped us build everything from the ground up — from our logo and branding…
0 → LiveBuilt from scratch
Read the case study
Leela International Travels

Saurav Verma

Leela International Travels

Global Info Edge helped us build a complete digital lead-generation system for our Dubai travel business. Their team designed high-converting landing pages, managed our Google Ads campaigns, implemented tracking systems,…
2 FunnelsTours + luxury yachts
Read the case study
Lisa Lamba

Lisa Lamba

Power Of Mind

I have worked with Chandan Kumar and Global Info Edge for more than ten years, and throughout that time they have consistently been a dependable technology partner for my business.…
10+ YrsPartnership
Read the case study
Bandhan Marriage Hall

Lalan Soni

Bandhan Marriage Hall

Before partnering with Global Info Edge, most of our business came through traditional referrals. We had almost no online visibility and no structured digital marketing system. Their team built our…
5XIncrease in venue bookings
Read the case study
A Little Monkey Business

Varun

A Little Monkey Business

Global Info Edge helped us create a predictable lead-generation system for our wildlife tourism business. Their team built high-converting landing pages, implemented advanced tracking systems, and managed our Google Ads…
+80%Safari package bookings
Read the case study
Etripto

Sibam

Etripto

Global Info Edge helped us unlock a completely new lead source through Google Ads. Before working with their team, we relied heavily on influencer marketing and struggled to generate consistent…
+60%Lead quality
Read the case study
FAQ

Digital Marketing for SaaS & B2B — your questions.

How much does digital marketing for saas & b2b tech cost?

We quote to scope — digital marketing for a saas & b2b tech business is priced to what you actually need, not a fixed package. After a short discovery call we give a clear price up front and a free, no-obligation proposal within 24 hours.

Why is content/SEO so important for SaaS?

B2B buyers research heavily before they ever talk to sales, and they increasingly ask AI too. Ranking and getting cited for your category and the problems you solve builds durable, lower-cost pipeline that compounds — the backbone of SaaS demand gen.

Can you tie marketing to pipeline and revenue?

Yes — by connecting your CRM we report on MQLs, SQLs, pipeline and revenue by source, so marketing is judged on business outcomes rather than clicks or lead counts.

Do you do account-based or broad demand gen?

Either, depending on your motion — broad demand gen for self-serve and SMB, more targeted account-based tactics for enterprise. We match the approach to your deal size and sales model.

Ready when you are

Let's build something worth talking about.

30-minute intro call. We'll listen, sketch the shape of a plan, and tell you honestly if we're the right partner — or who else might be.